Coty Inc., najveći svjetski proizvođač mirisa objavio je jučer da je svjetska pop zvijezda Kylie Minogue s njima sklopila ugovor.
Ovo je prvi put da se Kylie bavi pravljenjem mirisa.
Linija toaletnih voda, parfema i drugih dodataka bit će izdana krajem godine u Australiji, Velikoj Britaniji, Irskoj a kasnije i u Europi i Aziji.
Komentirajući partnerstvo sa Kylie, glavni izvršni direktor Coty Inc. Bernd Beetz je izjavio:
"Kylie Minogue's incredible appeal among
women transcends borders and ages. Her successes as a performer and a
businesswoman, combined with her grace and perseverance in the face of
personal adversity, have not only made her a role model but also have forged a
tremendous bond with her fans."
Potpredsjesnik tvrtke Steve Mormoris je izjavio:
Kylie Minogue's involvement in the project was tremendous.
She showed a real passion for and dedication to the development of the
fragrance, as she wanted to capture a true reflection of her personality.
Kylie Minogue represents the many contrasting qualities of today's modern
woman. She is sensual yet sweet, sexy and charming. She is delicate as well
as strong, seductive, glamorous and playful and so much more. The scent
reflects Kylie Minogue's multi-faceted personality."
Kylie je na kraju komentirala:
the launch of my new fragrance coincides with
a new chapter of my life. I chose Coty as my fragrance partner because their
passionate and intimate approach to fragrance is similar to my passion as an
entertainer. Sharing that same vision of fragrance made the partnership easy,
smooth and exciting."
