Mračni blog

I'd like to share a revelation that I've had during my time here. It came to me when I tried to classify your species. I realized that you're not actually mammals. Every mammal on this planet instinctively develops a natural equilibrium with the surrounding environment, but you humans do not. You move to an area, and you multiply, and multiply, until every natural resource is consumed. The only way you can survive is to spread to another area. There is another organism on this planet that follows the same pattern. A virus. Human beings are a disease, a cancer of this planet, you are a plague, and we are the cure.

Svaki sisavac na ovoj planeti teži prirodnom ekvilibrijumu s okolišem koji ga okružuje, no birokracija to ne radi tako. Birokracije se nametne u određeno područje i počne se množiti i množiti sve dok svaki prirodni resurs nije konzumiran. Jedini način preživljavanja je seoba na drugo područje. Postoji drugi organizam na ovom planetu koji se ponaša na isti način. Virus. Birokracija je bolest, rak ove zemlje, pošast.

The national budget must be balanced. The public debt must be reduced;
the arrogance of the authorities must be moderated and controlled.
Payments to foreign governments must be reduced, if the nation doesn't
want to go bankrupt. People must again learn to work, instead of
living on public assistance.

Poslodavac prvog izbora za Hrvate je državna i gradska uprava (uključujući carinu, ministarstva i slično), kazao je Nenad Bakić iz Selectia, predstavljajući rezultate istraživanja koje je portal MojPosao proveo tijekom travnja i svibnja na uzorku od preko 1000 ispitanika. Državnu upravu slijede T-HT, VIPnet, Agrokor, PBZ, RBA, INA, ZABA, Pliva i Microsoft…

The internal composition of the five hundred chosen representatives of the people, with regard to profession or even individual abilities, gives a picture as incoherent as it is usually deplorable. For no one can believe that these men elected by the nation are elect of spirit or even of intelligence ! It is to be hoped that no one will suppose that the ballots of an electorate which is anything else than brilliant will give rise to statesmen by the hundreds. Altogether we cannot be too sharp in condemning the absurd notion that geniuses can be born from general elections. In the first place, a nation only produces a real statesman once in a blue moon and not a hundred or more at once; and in the second place, the revulsion of the masses for every outstanding genius is positively instinctive. Sooner will a camel pass through a needle's eye than a great man be ' discovered' by an election.
In world history the man who really rises above the norm of the broad average usually announces himself personally.
As it is, however, five hundred men, whose stature is to say the least modest, vote on the most important affairs of the nation, appoint governments which in every single case and in every special question have to get the approval of the exalted assembly, so that policy is really made by five hundred.
And that is just what it usually looks like.
But even leaving the genius of these representatives of the people aside, bear in mind how varied are the problems awaiting attention, in what widely removed fields solutions and decisions must be made, and you will realize how inadequate a governing institution must be which transfers the ultimate right of decision to a mass assembly of people, only a tiny fraction of which possess knowledge and experience of the matter to be treated. The most important economic measures are thus submitted to a forum, only a tenth of whose members have any economic education to show. This is nothing more nor less than placing the ultimate decision in a matter in the hands of men totally lacking in every prerequisite for the task.
The same is true of every other question. The decision is always made by a majority of ignoramuses and incompetents, since the composition of this institution remains unchanged while the problems under treatment extend to nearly every province of public life and would thereby presuppose a constant turn-over in the deputies who are to judge and decide on them, since it is impossible to let the same persons decide matters of transportation as, let us say, a question of high for eign policy. Otherwise these men would all have to be universal geniuses such as we actually seldom encounter once in centuries. Unfortunately we are here confronted, for the most part, not with 'thinkers,' but with dilettantes as limited as they are conceited and infiated, intellectual demimonde of the worst sort. And this is the source of the often incomprehensible frivolity with which these gentry speak and decide on things which would require careful meditation even in the greatest minds. Measures of the gravest significance for the future of a whole state, yes, of a nation, are passed as though a game of schafDopf or tarock,l which would certainly be better suited to their abilities, lay on the table before them and not the fate of a race.

Koliko su veliki blogovi? Probajte to usporediti s Johannesom Gutenbergom. Njegov tiskarski stroj, otkriven 1440 godine pokrenuo je eksploziju izdavaštva i informacijsku revoluciju. Neki kažu kako je doveo i do protestantske reformacije i zapadne demokracije. Po putu, društva su ustalila prava i pravila igre za nekolicinu privilegiranih koji su imali novaca da si kupe tiskarski stroj i šume samelju u papir.

Tiskarski stroj je postavio model za masovne medije. Nekolicina sretnika upravljaju izdavačkim kućama i kontroliraju informaciju. Neovisno o tome da li su to novinske kuće ili globalni proizvođački giganti - oni kontroliraju što će mase saznati. Ova elita još uvijek drži distancu u većini kompanija. Njih poznajete. Oni se u pravilu pakriraju na rezerviranim mjestima, imaju duže vožnje liftovima i izbjegavaju tvrtkine kuhinjice. Oni drže tajnu sigurnom i učvršćuju tvrtkinu poruku. Nakon toga je distribuiraju - obično na need_to_know bazi - kupcima, zaposlenima, investitorima i novinarima.

To je svijet masovnih medija i blogovi ga okreću naopačke. Pokrenite besplatni korisnički račun na Blogu ili nekom drugom blog servisu i možete odmah uočiti kako je trošak izdavaštva pao praktički na nulu. Svatko s ispravnim računalom i internet vezom može postati blog izdavač za deset minuta koliko je potrebno da bi kreirali blog račun.

Naravno, većina blogova je bolno primitivna. No to nije poanta. Oni predstavljaju moć. Probajte na to gledati s ove strane: U dobu masovnih medija publikacija poput naše tiska novosti. Izvori se bore da ih se citira i navodi, no odluka je naša. Kao rezultat imamo pisma urednicima. Danas, umjesto da govore kroz nas, oni mogu bloggirati. A ako uspiju savladati tajne ove nove vještine bloggiranja - poput npr. kako da drugi bloggeri linkaju na njih - tada mogu doprijeti do ogromne publike.

Ovo je samo početak. Mnogi ljudi koji su započeli s blogovima su danas zauzeti dodajući nove mogućnosti kako bi bloggeri mogli pokrenuti muzičke i video kanale ili se okupljati na zajedničkim uredničkim projektima. Podjela između izdavača i publike nestaje. Ovo okreće masovne medije naopačke. Kreira medij mase.

Kako se business mijenja kada su svi potencijalni izdavači? Ogromni otvoreni prostor informacijskog svijeta se otvara. Za sada, to je digitalno zapešće. Zakoni i norme koje definiraju objektivnost, oglašavanje i odgovornost? Ne postoje, barem ne zasada. No jedna je stvar jasna: Tvrtke su kroz zadnjih nekoliko stoljeća navikle oblikovati svoju poruku. Danas one gube kontrolu nad porukom.

Želite li je pridobiti natrag? Nikada to nećete uspjeti, barem ne u cijelosti. Ali za pogled na to s čime se suočavate, dođite na jednu turu blogosfere.