01

utorak

svibanj

2012

Holiday market price started to show developers

"' May 1 'holiday-2012 Shanghai real estate market rent house shanghai spring expo" yesterday in the second day. Maybe because sales has gotten before, developers also shows the sales promotion "signs", below the discount preferential are becoming scarce, some buildings also have no discount sell like hot cakes.

The local building dish is soar

And ever more elderly audience for the first fair and "insiders" different, yesterday have many young husband and wife or couples use holiday special to see room, ask questions, often very specifically, from price to traffic, even parking lot, near the school and so on, not as "ZouGuoChang".

Shanghai housing data monitoring center statistics, "51" holiday exhibitions will be nearly 140 sites in the exhibition, in March of this year compared to Shanghai spring exhibitions will be significantly increased the nearly 130%. But the majority of exhibitors with little enterprises. The other according to statistics, this is from Shanghai local residential projects more than 90, accounting for nearly 65% of all exhibitors than building, there are 17 projects for this year and next will be issued by the XinPan.

At present, most of the project after watching period at the beginning of the year, after the years with the power to gradually phase transition. Quarter, Shanghai property market turnover continued high, even in March in nearly 10 months to the highest, nearly 800000 square meters. Although it is difficult to achieve in April to clinch a deal on March height, but for three weeks, the volume of continued high also reflected in the property market demand still have great potentialities. So a group of developers use the exhibitions will be for the project of publicity build power, expect to later sales can play a positive effect.

Still play "special offer room strategy"

Since the end of all previous exhibitions with the traditional, yesterday the show of the few buildings dare to "didn't discount". But as the market "suspected" turned around, all the developers have has tightened the discount rate, in addition to the extremely individual outside the building, there is little less than discount. The reporter went through all the exhibition, only to see golden bridge a hit "69 fold" project the most "evil spirit root".

As the morning paper the previous report had predicted, the vast majority of preferential are "special offer room" form, as above buy meilan optimal launched special part of the lake house, the original unit price in 16080-16880 yuan discount, the unit price is unified is 13000 yuan, the equivalent of 78-82 fold. Shanghai sweet excessive huacheng launched special offer room to enjoy "20000 over 500000" activities, and basic are located in high area.

Shanghai housing data monitoring center analysts QuPeng said that although the surface looks the exhibitions will be clearly put the project seems to not offer, but there are a lot of projects in the propaganda by release the lowest price strategy. Can see, "to change the price of" this marketing means still received the most developers recognition, in the next few months, will still have a shanghai villa lot of projects to reduce price means to attract buyers, in return for the volume of ascension.

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