villagelat

ponedjeljak, 18.10.2010.

Find What Distinguishes You From Your Competitors

U.S.P., in marketing, is the acronym for unique selling
proposition. This is asking, "What distinguishes you from
similar products or services, even businesses as a whole?"After using the USP method to uncover the uniqueness of my
products and services, I continued to find them difficult to
name. Because of this, I developed a list of 50 easy-to-
answer questions to help me get through the process quickly.
[Please allow product and service to mean the same thing for
simplicity sake in this art.

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