SNOWFLAKE MOTIFS ENVELOP THIS NIKE AIR FORCE 1 LOW

srijeda , 02.03.2022.

Nike is kicking off the new year with its release of the Air Force 1 Low “Snowflake,” as snow continues to blanket various parts of the world.

The new design is primarily covered in greyscale hues, with suede and leather donning its upper. Its heel boasts repeating snowflake patterns against a pewter canvas, while a rich pastel blue tone is splashed across the Swoosh, branding and crystal-inspired tongues, as a tribute to its surroundings. The lining is draped in insulated furry wool reminiscent of cozy winter jackets, rounded out by an off-white midsole and outsoles of the same gray shade around the embossed icons.

Take a look at the official images above. There is no official release date or pricing for the Air Force 1 “Snowflake” as of late, though sneakerheads can expect it to drop on Nike and select retailers in the following months.

Nike Is Reportedly Limiting Online Air Force 1 Sales

Introduced in 1982, the Air Force 1 is solidified as one of Nike’s staple sneaker models and is more popular than ever. In fact, according to NPD Vice President and Senior Sports Industry Advisor Matt Powell, the Air Force 1 (retail $90) was the company’s best-selling sneaker of 2020 and held on to that distinction at the midway point of this year. Whether being worn fresh out of the box, muddied up by trendy kids, or utilized for mass customization, people cannot get enough of the iconic shoe. However, new developments may leave us all with no choice.

Screenshots shared by Twitter user Militia_Kicks indicate that Nike is now limiting the amount of Air Force 1s that can be purchased by a single customer. One order update reportedly sent to a customer notes that further orders of the Air Force 1 cannot be processed because they’ve exceeded “the quantity limit” on nike.com orders. Another customer was directed to visit a local Nike Store or another authorized retailer to purchase Air Force 1s. Neither e-mail cited a reason for limiting quantities.

Various theories explaining why Nike could be limiting Air Force 1 sales are making rounds. One idea is that Nike is trying to prevent customizers from buying out stock, but DaNikePlugs points out that all Air Force 1 sales are being limited, not just white-on-whites that provide the convenient blank canvas. Others believe this may be related to the much talked about shipping crisis, which prompted Nike to cancel some of its partner retailers’ seasonal orders for the foreseeable future. There’s also the usual reseller chatter, but the profit margin on white Air Force 1s is minimal at best unless they’re being purchased at a highly discounted rate.

For what it’s worth, in recent days, buyers have discovered that Nike has increased its maximum quantity on Air Force 1 purchases from 2 pairs to 5 pairs, so this may all be much ado about nothing. White Air Force 1s had been noticeably more difficult to locate and purchase this year, but that was mostly being attributed to the shoe’s increasing popularity and status as Nike’s best seller.