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petak, 20.08.2010.

Cebit opens doors

Cebit opens doors

The exhibition halls in Hannover fill with visitors. After the drastic decline of 25 percent of exhibitors with the loss of some well known names in the computer trade show is to test the audience.

The first visitor this year has a special guest star here: Chancellor Angela Merkel makes the traditional exhibition tour with California Governor Arnold Schwarzenegger.

Both had the Cebit last night already opened. The ex-Hollywood star tried with pithy sayings to spread optimism and urged the high-tech industry to see the economic crisis as an opportunity. "Winners look" forward, "said the former muscle man who took his leave with his famous phrases from the movie" Terminator ":" I'll be back. Hasta la vista, baby. "

But the reality is grim: Exhibitor market weakness and atrophy can be Schwarzenegger's optimism seem to give up fighting. The world's biggest computer fair this year is ravaged by the economic crisis. Compared to last year, missing a quarter of exhibitors, the news program is thinner than in past years.

As if this were not enough of the bad news: Of all the opening day predicted the U.S. market research firm Gartner, the PC market for the heaviest so far burglary. 2009 of the computer market was almost twelve percent will drop to 257 million units.

Sparkling mood is different, especially when the more known for exuberant positives lobby Federation of Electronics Industry Bitkom dampens expectations. Although he stressed that the high-tech industry stands in total still there is comparatively good, but again brought polls alarm signals: Almost 60 percent of companies expected impact of the crisis on their business and almost two thirds reported that customers want to reduce and cancel IT projects or.

After the decline of the Cebit in recent years, the Bitkom hastened yet, not to call into question the existence of the fair. "CeBIT is still a Davos of the industry here in Hanover," the president of that organization in August-Wilhelm Scheer said, referring to the prestigious World Economic Forum in the Swiss village of Davos. "We should beware, the largest IT fair, which we have here in Germany, in the current economic situation, playing down."

Even for Microsoft, the first party is over. For the Microsoft Germany CEO Achim Berg, this year's Cebit, the biggest in its history. She certainly is a particularly thoughtful exhibition, as the euphoria of recent years is gone. "

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Via:

Cebit opens doors, which is form www.shoppingtimes.net

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