villagelat

petak, 07.01.2011.

The SKINNY on Radio Advertising

From meager beginnings in 1920, radio has grown
with us to be a major player in advertising. The
radio industry says they get about 8 percent of
all advertising bucks. Not bad when you consider
the many ways to hawk your service or productThey get their fair share because radio works.
With over twelve THOUSAND radio stations in the
country, the music and news they broadcast is
everywhere.Radio is the mobile medium. Few cars have TV’s up
front, and few drivers can read the New York Times
while dr.

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