Pregled posta

Marketing

1954 Comet : 1933 Python : 1936 Rapide : 1949 Black Shadow

Vincent Motorcycles, "the makers of the world's fastest Motorcycles", began with the purchase of HRD Motorcycles, less the factory premises, by Phil Vincent in 1928.

HRD was founded by the British Royal Flying Corps (RFC) pilot, Howard Raymond Davies, who was shot down and captured by the Germans in 1917. Legend has it that it was while a prisoner of war that he conceived the idea of building his own motorcycle, and contemplated how he might achieve that. It was not until 1924 that Davies entered into partnership with E J Massey, trading as HRD Motors. Various models were produced, generally powered by JAP (JA Prestwich Industries) engine
Unfortunately, though HRD Motorcycles won races, the company ran at a loss, and in January 1928 it went into voluntary liquidation. The company was initially bought by Ernest Humphries of OK-Supreme Motors for the factory space, and the HRD name, jigs, tools, patterns, and remaining components were subsequently offered for sale again.
Philip Vincent was advised to start production under an established name. He had built a motorcycle of his own in 1924, and in 1928 had registered a patent for a cantilever rear suspension of his own design. In 1928 Philip Vincent left Cambridge University with an engineering degree and, with the backing of his family wealth from cattle ranching in Argentina, acquired the trademark, goodwill and remaining components of HRD from Humphries for 450.

The company was promptly renamed Vincent HRD Co., Ltd and production moved to Stevenage. The new trademark had "Vincent" in very small letters above "HRD" written large. After World War 2 Britain had an export drive to repay its war debts, and the USA was the largest market for motorcycles, so in 1949 the HRD was dropped from the name to avoid any confusion with the "HD" of Harley Davidson, and the motorcycle became The Vincent.

In 1929 the first Vincent-HRD motorcycle used a JAP single-cylinder engine in a Vincent-designed cantilever frame. The earliest known example extant exists in Canberra, Australia. Some early bikes used Rudge-Python engines. But after a disastrous 1934 Isle of Man TT, with engine problems and all three entries failing to finish, Phil Vincent (with Phil Irving) decided to build their own engines.

Phil Vincent also experimented with three wheeled Vehicles, amphibious vehicles, and automobiles. In 1932 the first 3-wheeler, "The Vincent Bantam" appeared, powered by a 293 cc SV JAP or 250 cc Villiers engine. It was a 2.5 cwt delivery van with a car seat and a steering wheel. The Bantam cost 57-10-0 and the windscreen and hood option cost 5-10-0. Production ceased in 1936.

This three-wheeled shoe motorcycle was parked on Union Square in Manhattan. The intention of this motortrike was to advertise Marshalls, a discount department store chain, which, among other things, sells . . . shoes. :-)

And the Marshalls truck in the background brought plenty of them to sell, as you can see on the racks behind the motortrike.