How many times have you heard the money is in the list? It's
true the money is in the list, the problem is, most people
don't realize the type of list they are talking about. Many
people struggle to build a list of 1,000 subscribers only
to find their response rate is less than 1/2 of 1%. This can
be discouraging, because it can take two, maybe three years
to build a list of 1,000 people.When you hear someone say the money is in the list, they are
not talking about a list like the one above alth.