Herb Kelleher was on my recent Southwest Airlines flight from San Antonio to Dallas – of all things! As you know, he was the president of Southwest, the man who made it a success. Then he resigned, I think he must be about 70, and is now Chairman of the Board. Whatever his title, he still considers himself “Southwest Airlines” and so will you if you ever meet him. Herb Kelleher did not follow the rules, he broke them. Since the beginning of time, full meals had been served on airlines. They we.