Do you know what your customers are hearing? Are you using "shoppers?" It might be a good idea, along with some employee training on some specific ‘do’s’ and ‘don’ts’, though I'm not sure you could even conceive of these things I've been told recently when out shopping were you to compose a 'don't' list. 1. I could care less. You can write it for $500 if you want to. This from the convenience-store clerk when I was checking to see if the limit for writing a personal check was still $50. 2. .