In a post in my blog, The Webquarters (www.webquarters.blogspot.com), I talked about blogging’s future. Here we will try and arrive at a “measure" for how successful blogging has become, and how much more it is capable of achieving. It is pertinent to note that we are not talking about measuring the success of a specific blog, but of blogging as a phenomenon. Before tackling the admittedly difficult question of measuring its success, let’s pause and ask, What is blogging? At one level, it is .