Here?s an interesting little statistic- 95% of resale rights holders hardly make any sales. Why is this? There are 2 reasons- first, many people obtain resale rights (eg. Via ebook bundles) and do absolutely nothing with them. They sit and gather e-dust in their hard-drives. The second reason is that most resellers are LAZY- they promote the ebook in the same way that it was sold to them? using the same sales pages and graphics. You see, if you get inside the mind of your customers you will dis.