Networking requires an investment of time, money and effort. Here are
four ways to be sure your return on that investment is worthwhile.Decide what you wantWhy are your attending networking events? Are you looking for a new
job? More business? Social contacts in a new home town? Whatever
your purpose, stay focused on it, or things can slide into just another
long lunch.Attend the right eventIf you are, say, a graphic designed looking for clients, why spend your
time at an event for graphic .