When Google first launched AdSense, there was some skepticism from publishers. As much as most people were blown away by the idea of ads that were targeted to the content of a Web page there was the question of whether users, used to banners and skyscrapers, would click on something that looked so different. Boy, were those doubters wrong! AdSense has more than proved its worth to advertisers, users and publishers. A similar sense of skepticism greeted Google's launch of AdLink units. With .