6: The hidden benefits to having the right links.
Every site online has an index or default file as its home page file. But outside of that rule you can name the other pages whatever you like. So why not cram the names with keywords and/or keyphrases relevant to that page and your site? We've just scored again ;-)Eg exercise-equipment-reviews.htm is our reviews page.Note the hyphen again always try to avoid using spaces when naming your files or pages. You will get a horrible looking 20% appeari.