What do I mean by '2nd Wave'? ... let me explain:Can you remember the good old days when affiliate programs first came into existence in the mid to late 1990's? Everybody jumped in with two feet and put up dozens of affiliate links on their site with no real thought to what they were doing. We then wondered why we didn't make any money - not any real money that is.The same thing has happened with the launch of other new industries in that the initial craze and hype got out of hand but when thing.