Everyone likes to read or get a referral about something they are considering buying. It helps overcome that fear of mistrust. Do you know how to get over that fear of mistrust with your visitors on your website?Use great testimonials of your product. Its like the friend who recommends a certain dentist, doctor or plumber. You would rather use the friend's referel, than pick a stranger out of the yellow pages. I know I would. Would you like to know how to get these wonderful comments that praise.