MIRROR WEB SITES Part of every online success involves the use of mirror websites. A mirror website is one that you create that compliments your main site. Make sure that the mirror site includes some element of your main website, for example if you have a online giftstore that sells candles and candle holders, consider creating a mirror site that sells lamps. Of course you could offer all three products on one site but then you will dilute your marketing focus of the candle giftstore. Keepin.