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Swarovski management: the art is without spokesperson

The exterior design is elegant stainless steel in Austria, Germany, stylist to smoke in the town of earthen swarovski crystal world, into the world's largest and most famous museum, like the crystal into a magical world, the visitors will be here as the birthplace of crystal secret.
If the average mysterious veil will whole wall art museum surrounded, form a kind of landscape, a kind swarovski crystals of art. It is not only on the wall or door, at the same time. The translucent material without Swarovski crystals world will be completely separated, but let passer-by can enjoy part, causing the infinite.
Even in the other side of the street, and set up the silver, and the wall of Swarovski crystal world is an organic swarovski bracelet whole repeatedly, it is creating a public space of flows excessive? "The veil", landscape, lighting and space design together, it is forming suffocating wonderful scenery. The exterior chooses corrosion resistant, anti-airs swarovski rings take mesh stainless steel this new materials, with 10 meters tall columns support and composition, light above form a variety of reflection effects. A group of neon light, the formation of the bench beside the second division. During the day, the swarovski necklace sun's rays that thick clouds in the sky "veil" irradiation, and it will cause the constantly changing color, when the night comes, it is a spectacle and night together, appear very harmonious. The art of exterior for Swarovski UK crystal world bring permanent and charming.
A brown curly hair, clean-cut face, deep swarovski earrings blue eyes, athletes generally healthy body... This is the son of Swarovski founder members of the board, Markus. As the core of Swarovski crystals wholesale management members, Markus recently in Shanghai to the "daily news" expressed its business.
"Swarovski every product is the designer's efforts, it is not only a commodity but a piece of art, art is not to need, also is unable swarovski charms to speak." The 32-year-old Markus in 2010 to join Swarovski crystal business executive board imitation, brand management and enterprise cited.
He said, our brand management secret innovative spirit and globalization strategy. As a more than 100 years of private swarovski crystals wholesale brand, Swarovski crystals sale does not constrained and brilliant, need more innovative and challenges. Also have innovation superiority, Swarovski’s private brand, in the business concept and mode for more autonomy. Swarovski Markus that should be a breakthrough in the product, no longer swarovski authemticity confined to single crystal products, but it will widely apply in fashion, jewelry, household decoration, etc. One classic example is, 2010 Swarovski sale crystal decoration cloth ", "will become the fabric and crystal industry, deeply.
About Swarovski jewellery in mainland China's business model, Markus said: "we were in Beijing, Shanghai, Guangzhou, and three ways of self-conducting because these swarovski crystal jewelry places we have our own office. China is too big, we choose agents in other cities, and the agent for the local market is very deep understanding of". Markus said will continue in the city without Swarovski jewelry, increase of Swarovski has stores within the city, and the wholesale swarovski accessories number of shops in some major cities to can offer greater Swarovski shops.
In the Chinese market, people's favorite is still Swarovski jewelry. Markus said: "the Chinese market, the products of jewelry Swarovski wholesale overall sales of 70-75. But household product, as swarovski accessories well as a small gift will slowly rising proportion of the Chinese people, because now willing to pay for their home." In his view, the Shanghai market, people tend to fashion jewelry swarovski crystallized series, while Beijing relatively, the consumption in home a few more.
Markus said Swarovski as an international brand, bit also has a variety of cultural integration.



Post je objavljen 28.09.2010. u 05:38 sati.