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petak, 14.01.2011.

Closing the Sale - It Doesn't Have To Be Uncomfortable

"The Close" is sales jargon for the bit where you ask the
customer to make a decision or to place an order. However,
it doesn't always relate to sales. Many people feel
uncomfortable when they ask someone to make a decision.The reason people find it difficult is that they hate the
word "no" or "I don't want to do it" or even - "I'll think
about it." We take it as rejection and most humans just hate
rejection.I'm reminded of the salesman whose wife asked him how well
he'd done that particular day.

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