Reddit:
The vision in my mind of a typical 'Redditor' is one who hits a link, arrives at your site, glances at the content, goes back to Reddit, repeat for another link at a pace and schedule you could set your watch to. When talking about frequency, we do get significantly more traffic from Reddit than Digg on a day to day basis. But one front page story on Digg will in just a few hours easily surpass 2 weeks worth of Reddit traffic, to which our battered server can testify.
StumbleUpon:
StumbleUpon was one of those sites I deliberately avoided early on. Submitting our own articles on StumbleUpon has returned some good results, but our submissions pale in comparison to one getting picked up by a high profile user. When this happens, we easily get more traffic spread out over a week than we get from Digg. As an example, one particular article had 115,000 visitors from Digg over about 6 hours, but the same article which got picked up on StumbleUpon over 2 weeks later saw 55,000 visitors spread out over a week.
Stumblers love to comment, and they love to let you know where they came from: "I stumbled in!" is a typical start to a comment. And they love to look around. They are a unique breed of web surfer who are on a mission to find anything and everything interesting to share with others. Not only that, Stumblers keep coming back and many subscribe to our newsletter and RSS feeds. In fact while composing this article we got 2 more newsletter subscribers who say they came in from StumbleUpon.
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