The very first thing which you should provide the visitors with is some free interesting reading material. So in order to read the content they will have to stay on your website. You can give some sort of bonus to the visitors for clicking some of your link. You can offer them some free books or small gifts to them for showing interest in your website.
You should always try to align the content on your website in such a manner that the readers are prompted to read the whole content for gaining the information. Another point regarding the contents is that it should be written such that people get involved into it and don’t get distracted by any other thing. Try to provide the visitors with interesting options such as searching etc which will make their work easy.
Provide the visitors with some sort of conference room where they can go and debate about some subject in which they are interested. Do not forget to add a FAQ (frequently asked question) column on your website so that if any visitor wants to know anything than he or she can either get the answer from there or he or she can write to you.
Your website should be such that surfing is very easy for any visitor. The visitor shouldn’t have to put in much effort to get what he or she wants or otherwise he or she will leave your website and switch over to some other one. You should also provide visitors with some other entertaining stuff such as game or books so that they don’t get bored while surfing your site.
Generally all websites have some links to other pages. But if these links get broken then they can really frustrate and irritate the visitor making him or her leave your site. The last but not the least point which you should always remember is that you should always try to design your website in such a way that it looks attractive to anybody who sees it. You can make use of bright colors and pictures to good effects.
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