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Behind the Scenes at Special Events: Flowers, Props, and Design

"A much-needed, comprehensive, and essential reference for special events professionals throughout the world. My copy will always be at arm's reach as I use this to research, design, coordinate, and plan world class events such as those provided by Ms. Malouf's extraordinary book." --Dr. Joe Jeff Goldblatt, CSEP Founding Director, The Event Management Program The George Washington University

"From how you start planning the event, to how you create beautiful designs, to running an effective and profitable event office, to themed events --this book is an all-inclusive event designer's 'How To!'." --Tim Lundy, CSEP Distinctive Design Events, Atlanta, Georgia

"This book is a must on the bookshelf of every event practitioner who wants to be the consummate event designer." --Richard Aaron, CMP, CSEP President, Mallory Factor, Inc.

Lena Malouf, CSEP, is recognized as an international authority in the special events, party, and floral industries. She gives you an arsenal of proven techniques to administer, coordinate, and create a special event that will leave your clients and their guests with a truly memorable experience. Lavishly illustrated, this valuable guide is packed with inspirational and imaginative examples of Malouf's most successful corporate events, theme parties, flower arrangements, table designs, and much more. Packed with checklists, forms, and double-checking methods, this book helps you feel confident that even the tiniest detail will not be missed.

This practical how-to book covers:
* Inspirational concept and theme ideas
* What to include in contracts and agreements
* Setting a budget and sticking to it
* Creating a more efficient work schedule
* Using the power of color to its fullest potential
* The endless possibilities of design, decor, and sets
* Exquisite flower arrangements and beautiful linens


For the newcomer, student, or professional planner, this step-by-step book walks you through the entire event process.

Along this wilderness trail near Jack Lake in the Mount Jefferson Wilderness Area of Central Oregon's Cascades, you can find ample evidence of recent forest fires caused by lightning strikes that swept through the region's forests. Manzanita and wildflowers often emerge from the understory once the light penetrates the landscape.

Location: Rose & Jasmine Garden, Islamabad Pakistan,
Event: Flower Exhibition

Shote Details:
Camera Nikon D300
Lens: NIKKOR AF-S 70-200 F/2.8 (N) VR II
Exposure 0.003 sec (1/320)
Aperture f/2.8
Focal Length 200 mm

Florist Secrets Revealed?Learn how to create beautiful fresh or silk flower bouquets and corsages with professional, long lasting techniques. This step by step book will help you every step of the way, from buying and caring for the flowers to selecting colors that will match well together to creating gorgeous bouquets. The florist methods and tricks in this book will allow you to achieve a professional look at a fraction of the cost. All your questions answered?Should you go fresh or silk? Take the quiz. How can I have a professional look on a budget? Which flowers come in dark blue? How long ahead can I make my bouquets? Embellish your special event with the beauty and elegance of flowers? WEDDINGS, ANNIVERSARIES, FUNDRAISERS, GRADUATIONS, BAR MITZFAHS, BIRTHDAYS, RETIREMENTS, FAMILY REUNIONS AND ALL OTHER SPECIAL EVENTS Learn how to make:Corsages, Floral Barrettes, Bridal bouquets, Hand-Tied Bouquets, Cake Flowers, Centerpieces, Vase bouquets and Much More? Have Fun! Whether you choose to make your flowers all by yourself, with a few close friends or as a large assembly line of helpers, this guide will show you how to organize Pitch in Parties where family and friends can help fabricate your dream wedding or special event flowers.