Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users. Another class of techniques, known as Black Hat SEO or spamdexing, use methods such as link farms and keyword stuffing that tend to harm search engine user experience. Search engines look for sites that employ these techniques and may remove their listings.
The initialism "SEO" can also refer to "search engine optimizers", a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.
There are millions of blogs around and loads of content is published in the blogosphere each day.Sadly, 90% of it is just a waste of server space.This is due to the lack of purpose and underdeveloped style.Many bloggers are not able to focus on the topic which makes the article bore and hence less visitors in the long run.
Nobody wants to be ignored but few wish to improve.There are some tips you must keep in mind while writing a post for your blog.I will try to list as many as I know.Do leave a comment if I miss any so that I may edit my work and include your tip too.
You believe or not,for many bloggers content is the king.They may ignore your ugly blog design if you write a high quality post with indepth knowledge in it.A post needs to be well-written, structured and unique.
2.Style is the king
Good style of writing comes with practice and observation.A great style can be developed by reading old books.Notice the expression and their style and try following it while you write.You will soon find your development in your comments.
3.Matching pictures for your post
Pictures speak themselves.Using a picture related to your post will attract the attention of the visitor.
4.Interaction with Commentators
Always reply to comments-both in your post and to the commentators blog.A healthy interaction will make the others come more often to your blog.But make sure comment should be related to the post and not some lame comment like 'nice blog' etc.
5.Be straight to point
No one has time to listen what you cooked today and your problems(personal blogs excluded here).Always focus on the topic and say what is needed.Incoherence should be highly avoided.
6.Edit your Work
Never hurry yourself to click the publish post button.There are many ideas you miss while typing.And don't forget the mistakes.After writing,read your work atleast 2 times to make sure its speaks of the message you wanted to convey to your readers.Keep an eye on the font size and text type(use 'arial' most).
7.Good knowledge of Language
A language use is a must for publicizing a work.A good vocabulary is often required to create emotions.To improve in this field,you may refer to 'Word Power Made Easy' by Norman lewis(a sestion).Type the book name in google and you may take a glance at it.
The improvement process is not a quick phenomenon.It will usually take time but once it comes to you,it will never leave you.